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1.
Strategic marketing Problems Cases and comments by
Edition: Sixth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston : Allyn and Bacon , 1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 KER.
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2.
Strategic marketing Problems Cases and comments by
Edition: 12
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson , 2011
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 KER.
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3.
Case Studies in Marketing India Context by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2005
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8072 SRI.
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