Lateral Marketing : New techniques for finding breakthrough ideas

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Material type: Text

TextLanguage: English Publication details: New Delhi: Wiley India, 2006Description: 206ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Alliance School of Business	658.8 KOT (Browse shelf(Opens below))	Available		A05066

Total holds: 0

Management of Marketing

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